{"product_id":"shampoo-rinforzante-capelli-diradati-sottili","title":"FORTIFIQA Shampoo with strengthening actives","description":"\u003cp\u003e\u003cspan\u003eA treatment shampoo formulated for the specific cleansing of thinning, fine, and fragile hair, with strengthening and stimulating active ingredients for the scalp. The same 3HC complex found in the FORTIFIQA strengthening lotion also works during cleansing, supporting the vitality of the hair bulb and microcirculation. Hydrolyzed keratin, Biotin, and Grape meristematic cells complete a formula with a high functional concentration that goes beyond simple cleaning. The soft and balanced foam cleanses without weighing down, leaving hair visibly fuller, stronger, and more vital.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"sp-bullets\"\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003e3HC – Hair Stimulation Complex\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— supports the metabolic activity of the hair bulb and improves scalp microcirculation, contributing to hair density and strength even during cleansing.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eHydrolyzed Keratin\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— adheres to the hair surface, forming a protective film that repairs the cuticle and strengthens the protein structure: visibly fuller and more elastic fine hair.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eBiotin (vitamin B7)\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— supports physiological processes related to hair structure, improving the robustness of the hair fiber and reducing the feeling of weakness and fragility.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eRosemary officinale\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— rich in antioxidants and aromatic molecules: stimulates skin microcirculation, purifies the scalp, and promotes a more active and vital environment for growth.\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cstrong\u003eGrape meristematic cells \u0026amp; NMF complex\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e— plant biotechnology that protects the stem cells of the follicle, accompanied by natural moisturizing factors (Urea, Sodium PCA, Panthenol) for a hydrated and balanced scalp.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003eMade in Italy. Size: 200 ml. PAO: 6M.\u003c\/p\u003e","brand":"Skiniqa","offers":[{"title":"Default Title","offer_id":57695558664517,"sku":"PL057","price":24.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1050\/6921\/6069\/files\/shampofortificadef.png?v=1781874902","url":"https:\/\/www.skiniqa.it\/en\/products\/strengthening-shampoo-for-thinning-fine-hair","provider":"Skiniqa","version":"1.0","type":"link"}